Laboratory of Biological Mass Spectrometry is a new laboratory at UCSF (Mission Bay Campus) that opened its doors in July 2005. Featuring simple, intuitive and human-friendly visual concept, the lab web site appearance intended to create a welcoming feeling among visitors, both faculty and students, engaging them in communication and collaboration. The lab web site is using a custom installation of Textpattern for CMS, which allows for unlimited site authors, fast intuitive editing, fast keyword search of the entire site content, etc.